The Wit List is a bimonthly selection by The Wit of 3 fresh, innovative and entertaining shows from around the world with highest social media buzz, made just for the MIPTV-MIPCOM community. Discover the October’s Wit List!

TALENTO FOX, ARGENTINA, FOX LATINOAMERICA

Pitch:  Talent contest in which the three Latin-American singers Diego Torres, Lali Expósito and Puerto Rican reggaeton singer Wisin, meet talented people who have never dared to appear in front of the public, for various reasons, and set themselves the mission of convincing them and revealing their potential.

Social media buzz:  According to the Wit Social List, the talent contest was the second most commented premiere of the week worldwide, reaching almost 23,000, comments on Twitter.

Premiere: Wednesday, August 22, 2018

Distributor(s):  Fox Networks Group Content Distribution (FNGCD)

Weekly hour-long episodes

THE VOICE SENIOR, THE NETHERLANDS, RTL4

Pitch:  New spin-off of the singing contest format The Voice, in which competitors of 60 years and older show that you are never too old to shine. Four celebrity coaches compete to pick their favorite seniors in Blind Auditions. In the next phase, the Knockouts, each coach select their two best seniors to take to the finals. In the final show it’s up to the jury members – famous senior artists – to decide who will be crowned the winner.

Social media buzz:  According to the Wit Social List, the talent contest was among the most commented premieres of the week in social media in Europe, with 2,250 comments on Twitter.

Premiere: Friday, August 24, 2018

Distributor(s):  Talpa Global

4 weekly 120-minute episodes

TRUE LOVE OR TRUE LIES, UK, MTV

Pitch:  Couples reality competition following six couples as they settle into a villa. But, all is not as perfectly perfect as it seems, as some couples are real, others are fake. Each night, the couples have to vote out the couple they think aren’t telling the whole truth in a love ceremony, with the evicted couple then revealing their real status. The winning couple at the end wins £50,000, with an additional £10,000 being added to the money pot every time the villa votes out a pair of liars.

Social media buzz:  According to the Wit Social List, the reality series was the second most commented premiere of the week in Europe.

Premiere: Monday, August 6, 2018

Distributor(s):   Viacom International Media Networks (VIMN)

10 daily hour-long episodes

 

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The Wit’s FreshTV is the trendspotter and trendsetter of international tv and digital content. We provide producers, broadcasters, distributors, advertisers worldwide with the best information about the best tv and digital content, projects, developments and programs. We do this via daily newsletters, reports, videos and 24/7 databases. We help our subscribers decrypt and anticipate the market, innovate, get inspired and acquire the most exciting IPs

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