The Wit List – Discover August 2021 edition
The Wit List is a bimonthly selection by The Wit of 3 fresh, innovative, and entertaining shows from around the world with the highest social media buzz, made just for the MIPTV and MIPCOM community.
#1 –Aşk Mantık İntikam (Love, Reason, Get Even), Turkey, FOX
Pitch: Romantic comedy, local adaptation of the Korean format “Cunning Single Lady”, which follows Esra as she tries to win back the heart of her now rich ex-husband.
Social media buzz: According to the Wit Social List, the drama series was number 3 in The Wit’s Instagram ranking the week of its launch and has gathered 365,000 subscribers since its premiere (as of August 6, 2021). The series has a very good fanbase with a rating of 8.3 on iMDB.
Premiere: Friday, June 18, 2021
Distributor(s): Madd Entertainment
Format: 120-minute weekly episodes
#2 –Drag Race España (RuPaul’s Drag Race), Spain, Antena 3
Pitch: Local adaptation of the talent search “RuPaul’s Drag Race” that features glamorous and outrageous drag queen contestants competing for the title of the Next Drag Superstar and a €30,000 prize money.
Social media buzz: According to the Wit Social List, the reality competition was number 2 in The Wit’s Instagram ranking the week of its pre-launch on streaming service AtresPlayer Premium and has gathered 97,500 subscribers since its premiere (as of August 6, 2021). The series has a faithful fanbase with a rating of 8.8 on iMDB.
Premiere: Thursday, June 3, 2021
Distributor(s): Passion Distribution
Format: 8 60-minute episodes
#3 –O Amor Acontece (Let Love Rule), Portugal, TVI
Pitch: Local adaptation of the dating format “Let Love Rule” in which two single candidates immediately move in together in a luxury apartment. Their first blind date lasts a minimum of 24 hours and a maximum of four days. The candidates have been carefully matched and are all serious and sincere in their wish for a partner.
Social media buzz: According to the Wit Social List, the dating show was number 2 in The Wit’s Instagram ranking the week of its launch and has gathered 22,700 subscribers since its premiere (as of August 6, 2021).
Premiere: Sunday, July 4, 2021
Distributor(s): ITV Studios
Format: 120-minute weekly episodes
Read Also June edition of The Wit List
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