The Wit List is a monthly selection by The Wit of 3 fresh, innovative and entertaining shows from around the world with highest social media buzz, made just for the MIPTV-MIPCOM community.
FEIS TU FEIS (HOW TO BE), SPAIN, CUATRO
Pitch: Local adaptation of the format How to Be. The host interviews a celebrity guest, dressing up to look exactly like the celebrity in question. After several days of preparation and immersion within the entourage of the star, the host mimics his appearance, his gestures, his diction, his mannerisms… and offers the guest a “self-interview” by asking his alter ego questions that no one has ever dared to ask… The format has already been adapted in the Netherlands, Sweden, Germany, Israel and Norway.
Social media buzz: According to the witspottER analytics, the talk show was the most commented premiere of the week in social media in Spain and ranked among the top five premieres in Europe. After two weeks on air, the number of Twitter Followers was multiplied by 8 to reach 2,877 Followers on June 13, 2016.
Premiere: Friday, May 27, 2016
Distributor(s): Armoza Formats
Weekly 60-minute episodes
CAR CRASH COUPLES, WORLD, MTV
Pitch: Reality series that challenges four couples to race across Europe in an epic reality road trip. Across the series, the couples will put their own relationships to the test, as they take on a series of risky roads and daily challenges. Released on MTV international channels (except MTV USA).
Social media buzz: According to the witspottER analytics, the reality series ranked among the top ten most commented premieres of the week in social media in the UK when the show premiered there on April 20,2016. Over the whole series, the number of Facebook Likes on the UK page was multiplied by 2 to reach 16,846 Likes on June 13, 2016.
Premiere: Tuesday, April 5, 2016 (Australia)
Distributor(s): Viacom International Media Networks (VIMN, MTV)
8 weekly 60-minute episodes
FLIGHT 616 (FLIGHT 920), ITALY, ITALIA 1
Pitch: Local adaptation of the adventure/dating reality format Flight 920 launched in Canada on TVA in 2014. 8 unattached men and 8 unattached women searching for love are traveling around the world. Each destination, they compete against each other in individual, group or couple challenges linked to the local culture, so they can win their plane ticket for the next destination. The losers fly back to Italy, until only one man and one woman are left standing.
Social media buzz: According to the witspottER analytics, the reality series was the most commented premiere of the week in social media in Italy and ranked among the top five premieres in Europe. After four weeks on air, the number of Facebook Likes was multiplied by 9 to reach 29,386 Likes on June 13, 2016.
Premiere: Thursday, May 12, 2016
Distributor(s): Armoza Formats
6 weekly 135-minute episodes
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