VR and immersive content was a major focus at MIPTV 2017. Here, its biggest names explain why it’s so crucial for entertainment.
“No matter how beautiful the technology is, if you don’t put a fantastic story into it, it doesn’t matter” – Claus Tomming, INK Group
More videos live from Cannes: http://ow.ly/ZJlQ30aAo2P
Discover More TV Trends at MIPCOM & MIPTV !
MIPTV and MIPCOM are the world’s most important global markets for the TV and digital media industry. They are the key events for buying and selling, financing and distributing programmes in all genres, on all platforms. Together, every 6 months, they form the annual landmark events of the entertainment calendar, attracting key industry executives, thought-leaders and creative talent from the entire content spectrum to negotiate deals, network and gain insight. MIPTV and MIPCOM respectively take place every Apriland October in Cannes, France.
